Building a Marketing Sales Funnel in 8 Hours
Find out how we created a sales funnel in 8 hours.
Ed Brocklebank (aka Metric Mogul) is an analytics and digital marketing consultant. He helps business of all sizes become more data-driven through measurement, strategy and activation. He works as a Strategic Analytics Director at Jellyfish in London, as well as delivering training on behalf of Google and formerly General Assembly.
Thoughts on Customer Engagement Marketing
I recently stumbled across a whitepaper from Experian's titled Customer Engagement: A new paradigm?. The…
How to Prevent Verification Emails Screwing Up Your Attribution in Google Analytics
The problem Note: An updated method of solving this attribution problem is demonstrated here. Imagine…