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Ed Brocklebank (aka Metric Mogul) is an analytics and digital marketing consultant. He helps business of all sizes become more data-driven through measurement, strategy and activation. He works as a Strategic Analytics Director at Jellyfish in London, as well as delivering training on behalf of Google and formerly General Assembly.
Why Time on Page isn’t Great For Attention Analytics
What attention analytics measures do you use on your website? Time on Site? Pageviews? Sessions? If…
Universal Analytics Implementation Document Template
Do you struggle to keep track of your Google Analytics implementation? Do you forget what…